Eric Herman
Eric Herman, former editor of WaterShapes, is senior editor at AQUA magazine.
  • Thursday, August, 28, 2014 Why is Change Hard for Builders to Embrace?
    photo of a person's fist coming out of the water | Monchai Tudsamalee

    "The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man."-George Bernard Shaw 

    It should seem rather...

  • Monday, August, 25, 2014 New Study: Arthritis Relieved by Intensive Aquatic Exercise

    Results of an important new study published in tSLIDESHOW: Fountains of Glory

    Small fountains can be among the most beautiful elements in the landscape, especially when created with sensitivity to the homeowners' tastes and the character of the setting. Here, Senior Editor Eric Herman offers a visual celebration of waterfeatures that draw their aesthetic appeal from the power of...

  • Thursday, July, 10, 2014 Alternative Sanitizers + Chlorine: The Quest For Synergy
    photo of a pool using an alternative sanitizer | nito

    The effort to avoid or reduce the use of chlorine to sanitize pools continues to make steady progress by combining water treatment technologies. To help make sense of a basic set of key issues, Senior Editor Eric Herman, with the help of a number of key resources, offers this

  • Thursday, July, 03, 2014 Minimizing Mistakes
    photo of broken pool tile | tutuvi

    Sometimes, working as a writer for a trade magazine feels a little bit like being a counselor. A great many people I talk to want to share their thoughts and feelings about the work they do. For my part, I find that kind of trust and disclosure enormously gratifying, and quite often...

  • Tuesday, June, 10, 2014 Style is for Everyone
    photo of Rick Chafey and Brett Blauvelt project
    Michael Woodall

    In the June edition of AQUA Architecture you’ll find a profile of a truly extraordinary project, “Rustic Contemporary” by Rick Chafey and Brett Blauvelt.

    Like many profiles of great work, the discussion covers an extremely high-end project for a wealthy, and in this case,...

  • Thursday, June, 05, 2014 The Wide World of Custom Package Pools
    photo of a swimming pool
    Courtesy of Royal Enterprises

    As the recession fades, builders report that the middle class customer is coming back into play. And while homeowners remain cost-conscious, they also want design elements that set their pools apart from others. Builders working in the package pool market must offer both affordability and design

  • Tuesday, June, 03, 2014 Vance Gillette and Eric Herman: The Magic of Discovery

    It’s been quite the hot topic of late, this idea of promoting the excitement of the aquatic experience. As many in our industry have pointed out, other recreation-based industries have done a much better job than we have of pounding the promotional drum. 

    One big challenge we face has been, and remains, what’s the specific game plan for upping our own game in the battlefield of public perception? What does that actually look like? 

    Here’s one...

  • Tuesday, June, 03, 2014 Builder Voice 2014: Debra Smith

    Debra SmithDebra Smith Co-owner and President/ General Manager Pulliam Pools | Fort Worth, Texas

    Texas’ venerable pool builder, Pulliam Pools, has been in business since 1916, making it perhaps the oldest pool construction firm on the planet. Co-owner and President/General Manager Debra Smith has been with the company since 1992 and takes

  • Thursday, May, 29, 2014 State of the Industry 2014: Builders, Building Momentum
    photo of pool construction
    Alfonsodetomas |

    In preparing last year’s edition of AQUA’s State of the Industry issue, the phrase “cautiously optimistic” was so common among builders it sounded like an industry-wide mantra. The reasons behind those qualified assessments were not obscure. In short, the prevailing...