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5 Tips for Taking Great Pool Photos With Your Cell Phone

Matt Giovanisci
Photos are essential to selling swimming pools. As a pool builder, you should make it your goal to photograph every single pool you build to maintain a portfolio for yourself and your client... [More]

Business Briefs: November 2012

AQUA Editors
Plastimayd LLC, has hired Tanya Khamis as the company’s new Marketing Manager. Khamis was hired to lead the company’s efforts managing the marketing of the company’s ... [More]

APSP Establishes Fellows Program for Industry Leaders

AQUA Editors
The Association of Pool & Spa Professionals announces the establishment of the APSP Fellows program as the industry’s top recognition for contributions that enhance the professionalism of th... [More]

Part 1: How Well Do Pool Retailers Understand Their Customers?

Larry Bloom
How well do you know your customers? Many swimming pool retailers would say, “I know them very well!" However, we beg to (politely) differ... [More]

The Pool And Spa Industry: Much To Be Thankful For

Eric Herman
Thanksgiving has always been my favorite holiday. Not because we eat too much and zone out in front of the tube watching football, but instead because I personally believe thankfulness is one of ... [More]

APSP Installs New Officers at Annual Meeting

AQUA Editors
At the organization's annual meeting in New Orleans, the Association of Pool & Spa Professionals announced the 2013 officers of the Board of Directors. The new officers are... [More]

Fire Destroys Columbia Spas Building

Cailley Hammel
A fire destroyed one of Columbia Spa’s two manufacturing plants in Jefferson, Ore., Thursday night. The fire was caused by a baseboard heater that, once aflame, engulfed ... [More]

Technically Speaking: Variable-Speed Motors

Eric Herman
Variable-speed-drive pump and motor technology has changed the way the pool and spa industry thinks about energy efficiency. Gone are the days when builders, servicers, ... [More]

Pool Design Trends for 2013

Phillip Veno
Much like the latest trends in fashion, car design and the flavor of the month at the coffee shop, pool design trends are constantly changing. But it's a little funny how it works: Trends often develo... [More]

APSP Announces 2012 International Awards of Excellence Winners

AQUA Editors
Kevin Kraft won Gold in the Pools with a Vanishing Edge (601 sq. ft. or more) category. It was designed for a $10 million home. Nikolaus Bradley Adams of Frisco, Texas won Gold in the Residential Int... [More]

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