Blogs

ADA: Time to Get Cracking

Scott Webb
We passed the ADA compliance deadline at the end of last month. Everybody compliant? [More]

9 Tips for Attending Trade Shows

Phillip M. Perry
Trade show pros share their tips and strategies so you can make the most of your time at a show. [More]

Part 12: The Secret to Extreme Customer Satisfaction

Larry Bloom
Larry Bloom digs into the components that make up the "secret sauce" for customer satisfaction and explains why they're critical for your business. [More]

Cat-Astrophy Avoided: Aquatic Therapy Trims Fat Feline

AQUA Editors
Brighten your day with this purrrfect story of an 18-pound cat that swims to lose some weight. [More]

Part 11: Want Loyal Customers? Here’s the "Secret Sauce"

Larry Bloom
After carefully studying the wants and desires of loyal pool store customers, Larry Bloom has the "secret sauce" to turn casual customers into loyal ones. [More]

Retail Predictions for 2013

Phillip M. Perry
What does the rest of the year hold for retail sales? Our columnist, Phillip M. Perry, shares his thoughts. [More]

Five Days in Paradise

Eric Herman
Senior Editor Eric Herman shares his story of St. Lucia's Jade Mountain, which he remembers as one of the most beautiful installations he's ever seen. [More]

Part 10: How Much Does Competitive Pricing Influence Loyal Customers?

Larry Bloom
Do your loyal customers see competitive prices as an advantage to shopping at their preferred retailer? The answer can impact your business. [More]

A Misguided Tour

Eric Herman
Senior Editor Eric Herman shares his story of the ugliest pool he's ever seen. [More]

Part 9: Do Loyal Consumers See Advantages in Your Product Line?

Larry Bloom
Does having that unique product line on your shelves mean much to your loyal customers? Larry Bloom went directly to pool retail customers to find out. [More]

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