RECENT ARTICLES
  • Tracking the Elusive Business Loan

    by Phillip M. Perry January 2017

    Thanks to a strong real estate market and rising interest rates, banks are more eager to lend than at any time in recent memory. Business borrowers, though, must lay the groundwork for a successful loan application by improving cash flows and initiating communications with bankers long before money is needed. Smaller banks can help fill the gap when larger ones refuse...

  • APSP University Announces Winter Courses

    by AQUA Editors January 2017

    The Association of Pool & Spa Professionals announces its winter lineup of live virtual, in-person and online self-paced courses for individuals in the aquatic field.

    "We have the training and professional certification courses for every level of experience and every budget," says APSP Director of Education Maria O'Hara. "Our winter course lineup gives students the flexibility they need in terms of timing and location."

    The list of classes includes:

  • Sponsored Video: King Technology @ease

    by King Technology January 2017

    Earning money through repeat sales from happy customers just got a lot easier. So easy we call it @ease. The latest product from FROG sanitizes hot tubs by creating Fresh Mineral Water that’s cleaner, clearer, softer and easier to take care of thanks to SmartChlor Technology, which self-regulates to reduce chlorine use up to 75 percent and shocking to only once a month. The best part — @ease replacements are 3X more profitable than dichlor, so your aftermarket business will increase...

  • The Moneyed Market: Selling Spas to a Wealthy Clientele

    by Cailley Hammel January 2017

    For a spa dealer in the D.C. area, life is good. According to the U.S. Census Bureau, of the top 10 wealthiest counties in the country, five are found in the suburbs of America's capital (See a full list in the sidebar on the right.). With plenty of government jobs, and commanding salaries to go with them, pockets are considerably deeper — and that means more disposable income to go toward luxury products like, say, a hot tub.

    Key Misunderstandings and Problems in Pool Water Chemistry (Part II)

    by Bob Lowry December 2016

    Welcome back our discussion of key misunderstandings in pool and spa water chemistry. In our first installment, we covered a variety of issues that all interrelate in the overall water chemistry scheme. We continue examining these key facets of pool and spa water treatment here.

    We'll begin with misunderstanding No. 5 — to see the first four,

  • Key Misunderstandings and Problems in Pool Water Chemistry (Part I)

    by Bob Lowry December 2016

    Welcome to this overall look at the problems facing service techs regarding pool and spa water chemistry – presented here in two parts.

    Before we get started, consider this: If we think about all of the following issues together, we can come up with an easy way to take care of pool water that makes sense. By contrast, when we try to fix one of these without considering the way it affects other chemical constituents, we often create another type of problem.

    We’ll start off...

  • Tapping into the Resort Market

    by Cailley Hammel November 2016

    Jackson Hole, Wyo., the Hamptons, L.I., the Florida Keys. These are just a few of the country's top resort areas, each a popular getaway for vacationers looking for beaches or powdery slopes. Not only are they cool places to visit, they're also a unique niche for hot tub retailers: the resort market.

    These top travel destinations are populated with cabins, cottages, condos, vacation homes and upper-crust estates, most of which are owned by people who don't live there full time. To...

  • In Memoriam: NESPA’s Paulette Pitrak

    by AQUA Editors November 2016

    Paulette Pitrak, deputy executive director for the Northeast Spa & Pool Association, passed away Nov. 18 after a courageous battle with leukemia. She was 64.

    Paulette first entered the pool and spa industry in 1988 as director of education for the National Spa and Pool Institute. She joined NESPA in 1998 where she worked tirelessly across a wide range...

  • World Aquatic Health Conference Sets New Attendance Record

    by AQUA Editors November 2016

    The 13th-annual World Aquatic Health Conference, hosted by NSPF in Nashville, Tenn., drew a record number of attendees at its recent conference. The conference, held October 19 to 21 in Nashville, Tenn., welcomed 412 attendees, including 158 first-timers. Attendees included representatives from aquatic facilities, service providers, consultant companies, parks and recreation, water parks, manufacturers, academia, associations, builders,...

  • Catalina Spas Purchased by TN Company

    by AQUA Editors November 2016

    LPI, a Tennessee-based manufacturer of acrylic hot tubs and tanning beds, announced last week that it acquired Catalina Spas, currently located in Perris, Calif. The purchase is part of LPI’s strategic plan to open new channels of distribution and tap into a new customer base by offering a high-end spa brand, the company says.

    "Boyd Cargill has done an amazing job of innovating the spa industry since 1977, and building and managing a leading quality consumer brand,” says David...

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