RECENT ARTICLES
  • Jeff Jones Promoted to VP Position at DEL Ozone

    by AQUA Editors May 2016

    After exceptional service, DEL Ozone has proudly promoted Jeff Jones to VP of residential and commercial pool sales.

    Jones has been with DEL Ozone since 2005 and is a 30-plus year veteran of the pool industry. He has been instrumental in the development of DEL Ozone as the premier producer of...

  • Natural Chemistry Acquires SeaKlear

    by AQUA Editors May 2016

    Natural Chemistry L.P. has reached an agreement to acquire the assets of the SeaKlear business, a division of HaloSource, Inc., in a deal expected to close this month. SeaKlear is a well-known brand to the pool and spa industry, having first introduced its products in the mid 1980’s.

    “We are delighted to add the SeaKlear range of products to Natural Chemistry, and to offer our customers a choice between two great brands,” says Mark Munford, Natural Chemistry CEO. Kate Thielscher,...

  • Pool and Spa Industry Leaders Sponsor Kids Day Out

    by AQUA Editors April 2016

  • Horizon Spa & Pool Parts Purchases Select Optimus Assets

    by AQUA Editors April 2016

    Horizon Spa & Pool Parts is joining forces with Optimus Pool & Spa Parts of Memphis, Tenn., to provide its service, repair, construction and retail store clients with a greater diversity of products.

    “Horizon will be expanding its business by adding the Optimus brand, which includes a central U.S. shipping warehouse, excellent personnel, valued customers, great new vendors and exclusive products,” says Ralph Raub, president of Horizon Spa & Pool Parts. “We look forward...

  • Caldera Announces Dealer of the Year

    by AQUA Editors April 2016

    The Caldera Spas Dealer of the Year Award was presented to La Costa Pool and Spa and owners Ian and Michelle Milligan at Thrive, the Caldera Dealer Summit held in Coronado, Calif.

    La Costa Pool & Spa was singled out for their excellence in all areas of their business, specifically for their sales consistency and marketing expertise.

    “Sales have increased every year since La Costa Pool & Spa brought Caldera onto their sales floor,” says Ryan Sessler, vice president of...

  • Pentair Wins Energy Star Partner Of The Year

    by AQUA Editors April 2016

    The U.S. Environmental Protection Agency has recognized Pentair Aquatic Systems with a 2016 ENERGY STAR Partner of the Year – Sustained Excellence Award for its continued leadership in protecting our environment through superior  energy efficiency achievements. Pentair’s accomplishments will be recognized in Washington, D.C. on April 13, 2016.

    Pentair, an ENERGY STAR partner since 2013, will be honored for its leadership in manufacturing pool pumps that earn the ENERGY STAR, the...

  • Business Briefs: March 2016

    by AQUA Editors March 2016

    Jacuzzi Group Worldwide Announces New Executive

    Jacuzzi Group Worldwide, a global manufacturer and distributor of branded bath and hot tub products, has announced the appointment of Drew Meng as president, North American spa business. Meng will have direct responsibility for the Jacuzzi Hot Tubs, Sundance Spas, Dimension One Spas and ThermoSpas...

  • Navy Vet Wins ASP Franchise

    by Cailley Hammel March 2016

    America’s Swimming Pool Company is honoring those who served in a big way. Last year, the company announced its veterans program, a contest that would thank a veteran for his or her service by awarding them a free pool maintenance franchise. The first winner was officially announced last week: Miguel Macias, who will open is franchise in Reno, Nevada, in April....

  • CPSA Announces Bevy of Agreements

    by AQUA Editors March 2016

    The California Pool & Spa Association (CPSA) has announced several new affiliation agreements with pool industry partners designed to consolidate industry efforts and support.

    The Association of Pool & Spa Professionals (APSP), The National Swimming Pool Foundation (NSPF), the Western Pool and Spa Show, and the Foundation for Pool and Spa Industry Education (FPSIE) have all finalized affiliation agreements with CPSA, and the association is close to finalizing an agreement...

  • Watkins Announces New Name, Wellness Focus

    by AQUA Editors March 2016

    Watkins, the leading portable spa manufacturer, is rebranding itself with a new name, logo and tagline. Now called Watkins Wellness, the company’s goal is to better position itself as a supplier of health and wellness-focused products.

    “We don’t simply make products, we make wellness appliances that improve the lives of our customers,” says Steve Hammock, president of Watkins Wellness....