Post-Seaklear Acquisition, NC Brands Announces Company Changes

Following the acquisition of SeaKlear and a company name change at the end of May, NC Brands L.P. (formerly Natural Chemistry) announces the following new hires and changes in representation:

NC Brands New Hires

  • Greg McFadzen has been hired as the Long Island and Northern New Jersey representative. McFadzen joins NC Brands with more than 12 years of pool industry sales experience.
  • Heather Ansell has been hired as the Mid-Atlantic Regional Manager to cover Philadelphia, Southern New Jersey, Delaware, Maryland and Northern Virginia. Ansell has 14 years of pool retail experience in the Philadelphia area.

Manufacturer’s Representatives
The following three firms have signed on to represent NC Brands product lines (which include Natural Chemistry, SeaKlear, Pro Series & Red Leopard) alongside internal NC Brands representatives:

  • Atlantic Sales Connection in the Northeast & Mid-Atlantic
  • Blake Sales Associates on the West Coast
  • Byrd Moreton & Associates in Florida

These three highly regarded rep groups previously represented the SeaKlear line, so their knowledge of the brand and dealer base makes them a great fit with NC Brands. The Atlantic Sales, Blake and Byrd Moreton teams will work alongside internal NC Brands reps in their respective areas to provide top notch customer service and maximum territory representation.   

Transitions
Two Seaklear employees are moving to the NC Brands team, including Terry Arko and Julie Huston.

  • Terry Arko joins the NC Brands team with over 20 years of experience in water care, including the SeaKlear line. He will take on the role of Recreational Water Specialist, and is based out of the Seattle area.
  • Julie Huston took on the role of Northwest Regional Manager for NC Brands, covering Washington and Oregon. She has more than eight years of experience with the SeaKlear line and will also be based out of the Seattle area.

 

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