RECENT ARTICLES
  • Opinion: APSP/NSPF Merger Breakdown a Shame

    by Scott Webb January 2017

    When I first got word that the two most prominent industry associations were going to combine forces, honestly, I was inspired. They were attempting something heroic — reaching beyond their own individual interests for the good of all.

    More than just the practical benefit of representing the industry with a more powerful, unified voice, this was leadership. It was showing us how it's...

  • APSP, NSPF Unification Fails

    by AQUA Editors January 2017

    In a surprise announcement today, APSP and NSPF said they were ending efforts aimed toward the unification promised in April of 2016. At that time, the two organizations declared that they would join together for the good of the industry, providing new focus for advocacy efforts.

    Over the months since the initial declaration that the groups would merge, speculation has grown as to the shape of the new combined...

  • January 2017 New Spa and Pool Products

    by AQUA Editors January 2017

    With a new year comes a swath of new products from top manufacturers in the industry. This month, you’ll find a way to bring spin class to the pool, a modern take on tiki torches, a new spa and more.

    Splash-A-Round Pools
    Splash-A-Round Pools' Aqua Cycle provides an excellent low-impact...

  • Chemical Mistake Prompts Resort Evacuation

    by Eric Herman January 2017

    Two maintenance workers at a Door County, Wisc., were sent to a hospital Wednesday morning after pool chemicals were improperly mixed, according to a report on local news station WBAY. The mixture caused a reaction that in turn formed vapors, making it difficult for people at the resort to breathe. The resort was evacuated as a result.

    Guests at Westwood Shores Waterside Resort left...

  • Retail Forecast: 2017

    by Phillip M. Perry January 2017

    For retailers looking to enjoy a profitable 2017, the economic stars are shifting into happy alignment. Consumers are expected to have more spendable money over the coming 12 months thanks to anticipated increases in employment and wages. And major drivers of the economy — including business investment and housing construction — are expected to continue their modest growth.

    Simply put, general improvement in the economy should result in more sales for retailers. "Our view is that...

  • 2017 Economy: Ready to Roar

    by Scott Webb January 2017

    I couldn't be happier to greet the New Year and shove that old one out the door. I've never been one to dwell on the past, but I'd deliver this Parthian shot to 2016 as it departs: it was marked by more foolishness than most.

    Baby 2017, on the other hand, like any newborn holds promise — especially for the pool and spa industry.

    More than most industries, in order to thrive, we depend on a feeling of affluence and security in the middle class. They need to be...

  • Alice Cunningham: On Outside Influences

    by Alice Cunningham January 2017

    Education. We hear about it all the time in the hot tub and pool industry. We're told it's the way to increase our professionalism, deliver greater value to our customers and ultimately grow the industry as we compete for consumers' discretionary dollars.

    Yet for all of the obvious importance of professional education and the hopeful rhetoric that surrounds it, I can't help but think, as an industry, we've come up short. That's not to say that we're entirely lacking in educational...

  • Decorating for Decorated Vets

    by AQUA Editors December 2016

    For the first time in years, the home of World War II vet Chuck Franzke of Waukesha, Wis., is lit with Christmas decorations. This year, Franske and his wife of 72 years, Beverly, received a holiday gift of exterior decorations from

  • A Response to "Key Understandings and Problems in Pool Water Chemistry"

    by Karen Rigsby December 2016

    A recent article titled “Key Misunderstandings and Problems in Pool Water Chemistry” was intended to provide helpful information to pool operators, however, some of the chemistry referenced in the article is not completely accurate. It is understandable that there may be confusion within the industry and among pool operators, but misinterpreting the...

  • Are Chip Readers Here to Stay?

    by Phillip M. Perry December 2016

    Retailers can protect themselves against fraudulent transactions by installing point-of-sale systems that process the new chip-enabled credit cards. Criminals are increasingly targeting those retailers who have not yet performed the upgrade. Yet many merchants are opting to delay what can be a costly and time-consuming procedure.


    Shoppers love credit cards for quick and easy purchases. Retailers? Not so much. One big problem is fraud: Transactions with bogus plastic...