Abigail Carpenter
Abigail joined AQUA in 2018. A Wisconsin-native, she graduated from Augsburg University in Minneapolis, Minnesota where she served as arts and entertainment editor for the campus and community newspaper, The Echo. She joins the trade magazine world after nearly a year of reporting experience in the Madison area. When she isn’t indulging in her love of books, you can find her on Lake Wisconsin, perched on a sandbar with a fishing pole in hand or getting lost again at Devil’s Lake. 
  • Tuesday, May, 28, 2019 What Would You Do: Drug Testing

    This year, our State of the Industry survey asked if drug and alcohol abuse is a problem in the service field. We found that 31 percent of industry dealers consider it a background concern but not a pressing issue. While some employers have a zero-tolerance drug policy, others do not implement regulations on recreational drug use if it does not affect job performance. Should there be a drug policy at the workplace? Industry pros share their insights:


  • Thursday, May, 16, 2019 This KFC Bucket-Shaped Hot Tub is Not a Joke

    Editor's Note: As of this article's online publication, the KFC Hot Tub campaign has closed. It surpassed its campaign goal of $46,683 to raise a total of $53,909. The hot tub is available to purchase (so far, only three are available) at $13,311 and is expected to ship in August 2019.

    Like a...

  • Monday, May, 13, 2019 Diving for Cookies

    You won't find Girl Scouts Troop 40348 behind tables stacked high with delicious cookies outside a local grocery store. Instead, as the nation's first Scuba Troop, the girls conduct their cookie sales at the bottom of a swimming pool. Choose pickup — which involves putting on your own scuba gear and diving below — or...

  • Monday, May, 13, 2019 SOI Hot Tub Report 2019: Full Steam Ahead

    Steam is rising from the portable hot tub industry. It was another generous year in spa sales: 88 percent of survey takers reported sales either increased or stayed the same last year. Dealers remain optimistic about the growth of the industry and credit strong sales to a growing economy, investment in social media marketing strategies, lead generation campaigns and more.

    Dealers are clearly working hard to establish the health and wellness benefits of hot tubs, but is the Hot Tub...

  • Monday, May, 13, 2019 Saunas: The Sensory Experience

    The use of the sauna has long been known for its health and wellness properties, but over the last several years in particular, mounting evidence has confirmed those assertions. Just last year, a study from the Mayo Clinic found a link between sauna use and lowered risk of vascular diseases, neurocognitive diseases and nonvascular conditions like pulmonary diseases, among a host of other benefits.

    With health benefits well established, sauna manufacturers are finding consumers are...

  • Thursday, April, 11, 2019 What Would You Do: Time-Off Requests

    Staff members in seasonal positions often want to take vacation during the summer, which puts a huge strain on retail and service companies who do the bulk of their business during that time. How do you manage time-off requests (and your own vacations!) during the busiest season of the year? Industry pros share their...

  • Thursday, March, 28, 2019 Pentair Scores a Touchdown with the Minnesota Vikings

    If you've gone to Minneapolis to watch the Vikings play at the U.S. Bank Stadium, you may have noticed something familiar: Pentair...

  • Thursday, March, 14, 2019 What Makes a Good Distributor?

    Wholesale distributors play a critical role in the day-to-day function of the pool and spa industry. While retailers, builders and service technicians work the front lines, distributors are behind the curtain with the potential to make or break the end goal: customer satisfaction.

    But what makes a good distributor — and what should front-line businesses expect from the people that charge a healthy product markup in exchange for warehousing and product support?

    Renee Huston,...

  • Tuesday, February, 26, 2019 Safety at the Push of a Button

    On-the-job safety is a huge priority for any employer. But finding a way to make safety equipment accessible while keeping employees accountable is a difficult task. Reef Tropical Pool & Landscape (Key Largo, Fla.), like many companies, needed a solution.

    “Everything from stocking the safety equipment to keeping an area for it was cumbersome,” says Juan Rodriguez, director of operations at Reef Tropical. “I had a person handing out safety equipment. You just can’t leave it on...

  • Tuesday, February, 12, 2019 What Would You Do: Fake Facebook Reviews

    An industry pro went on Facebook to find a "customer" writing negative comments on her company page — but they were never a customer to begin with! Should she speak up and defend herself or simply keep quiet? Industry pros share their insights:


    Paige Pruett-Wichern
    Pruett's Pool and Spa | West Plains, Mo.

    "What would you do if a 'customer' is publicly posting untrue comments about your company on...