• S.R. Smith Expands Sales Force

    by AQUA Editors May 2017

    S.R. Smith named Justin Shadrach as regional manager of mid-America/mid-Atlantic. Prior to joining S.R. Smith, Shadrach spent ten years with PoolCorp in sales and sales center management positions. In his new role, Shadrach is responsible for a territory that includes Ohio, Indiana, Michigan, Kentucky, West Virginia,...

  • Halco Lighting Hires Samir Shah as Vice President

    by AQUA Editors May 2017

    Halco Lighting Technologies, a provider of lamp, ballast and luminaire solutions, welcomes Samir Shah as Vice President/General Manager for J&J Electronics. Halco Lighting acquired J&J Electronics in November 2016.

    Reporting to President and CEO Kim Cook, Shah will be assuming leadership of the J&J business unit as Jim Rafferty, current acting President of J&J Electronics, transitions out of the business over the next several months.

    Shah joins Halco with...

  • J&J Electronics Announces New Sales Representative

    by AQUA Editors April 2017

    J&J is pleased to announce the newest member of its team, Josh Randall. Randall, a native Texan, comes J&J with more than 15 years of experience in pool sales, service, installations and equipment troubleshooting.

    In his new role, Randall will help pool partners with their product needs. In particular, he looks forward to...

  • Dealers Give Back During Incentive Trip to Hawaii

    by AQUA Editors April 2017

    More than 330 travelers representing the Watkins Wellness family of brands traveled to Hawaii in February to celebrate their success and achievements over the past year.

    The trip was the finale of the 2016 Watkins Wellness Incentive Program, which rewards dealers who excel in the industry and reach their annual goals. This year, the trip sent dealers on an all-expense-paid trip to a “Pacific Paradise” at the Four Seasons Resort Oahu at Ko Olina, in Hawaii.

    In addition to...

  • ControlOMatic Celebrates 10th Anniversary

    by AQUA Editors April 2017

    ControlOMatic is pleased to announce its 10th anniversary in the swimming pool and spa industry, providing innovative, patented, plug-n-play saltwater systems for spa chlorination as well as a complete line of chemicals controllers for residential and commercial swimming pools.

    The founder of ControlOMatic, Scott Lenney, has actually been in the industry since 1989 when he first founded Acu-Trol which he later sold to Pentair Commercial Aquatics in 2006. Mr. Lenney went on to...

  • pHin: Here To Stay

    by Cailley Hammel April 2017

    Quick Recap

    What is pHin?

    pHin is a water sensor that continually measures pH, ORP, and temperature. Once a month, the mobile app asks the customer to use a test strip, which it scans to access free chlorine, total alkalinity, total hardness and cyanuric acid.

    How does it work?

    Homeowners and/or

  • Watkins Announces Dealer of the Year Award Winners

    by AQUA Editors April 2017

    Watkins Wellness announced the winners of four prestigious awards given annually to the best dealers under the Watkins Wellness brand. These awards were awarded last January in various expos across the country.


  • ControlOMatic Hires Pam Bohnet

    by AQUA Editors April 2017

    ControlOMatic is pleased to announce it has hired Pam Bohnet to the position of Order Processing and Inside Sales. Pam is responsible for all order processing and also runs the shipping department. She is the person who will answer the phone when you call and will answer any questions about order status, products and can provide all shipping information. Pam can be...

  • NC Brands Expands Sales Team

    by AQUA Editors April 2017

    NC Brands L.P., the leader in specialty pool and spa chemicals whose brands include both Natural Chemistry and SeaKlear, has hired two new sales representatives to cover both the Mid-Atlantic and Southeast Texas regions and also has added-back a former employee for the Northern California region.

    Rick Rupert has...

  • April 2017 New Spa and Pool Products

    by AQUA Editors April 2017

    What’s new this month? A quiet pump, a wrench for pool lids, an American flag skimmer cover and more.

    The next generation of S.R.Smith's popular heliX pool slide, the heliX2, is new and ready for order. The helix2 features a patented water feature at the top of the slide powered...