Lonza made a splash on the first day of The Pool & Spa Show by awarding a total of $25,000 to the winners of its first Store Makeover Contest.
More than 100 retailers from across the country entered the contest, providing 200-word essays about their stores and why they deserved to win a makeover. Three retailers won $5,000, and the grand prize winner took home $10,000.
The winners included:
West Region Winner: Elk City Pools & Spas, Elk City, Okla.
South Region Winner: Taylor Made Pools, Bardstown, Ky.
North Region Winner: John’s Pool Supply, Martinsburg, W.Va.
Grand Prize Winner: Leisure in Montana, Billings, Mont.
“I’m just really excited to update it a little and can’t wait for it to turn out so I can surprise my customers,” says John Updike II, vice president of John’s Pool Supply.