Mike FarleyBuilderWhat Happens When Your Pool Project Goes Viral?After he profiled his lazy river project in AQUA, Mike Farley’s phone wouldn’t stop ringing.March 21, 2016Page 1 of 1Top StoriesBusiness OperationsHow to Turn a Family Business Into a Pool Construction FranchiseCalifornia Pools has franchised its operation, and now offer services to homeowners all throughout the nation, not just in Southern California.PoolsNatural ContoursBusiness OperationsBattling 'Outsider Syndrome' in the Family BusinessBuilderFrom Pipe Dreams to Pool ParadiseSponsored ContentRule the Pool with Filter Cartridge Replacement Tips for Your Business