As Hurricane Florence descends on the Carolina coast, APSP is reaching out to its members in the...
For a generation kids have been told they had to go to college to get a good job. Technical...
Here's some good news: The hot tub industry has finally regained some of its swagger.
Demand for outdoor living is booming. The backyard has always been recognized as a spot to relax, entertain, eat and play. But now more than ever, homeowners want to upgrade the look and feel of the traditional backyard. Recent surveys conducted by Kleeber Associates and the American Institute of Architects, and design portfolios offered by HGTV and others, confirm the separation between indoor and outdoor living is blurring. More and more, consumers want their backyards to be an open template to extend their indoor living space.
Millennials, interestingly enough, are leading the charge, according to a white paper on outdoor living published April 2015 by Kleeber & Associates. The group, roughly defined as those born between 1980 and 2000, are emerging as a driver of the outdoor living movement:
"[Millennials] are now coming of homebuyer age and seeking homes with outdoor living areas that are already complete or containing areas that can be improved or remodeled," the study concluded.
This perspective is supported by a 2015 outdoor living trends survey conducted by Industry Edge. In this study, quoted by Kleeber, the millennial generation was found to have more interest in outdoor living than baby boomers. Key generational differences the researchers found are described in the chart on the folowing page.
According to the 2014 US Census, decks, patios and porches have a solid presence in U.S. homes.
Statistics for new single-family houses constructed and sold indicate 90 percent of US houses built or sold in 2014 had a deck, patio, porch or other outdoor structure associated with it.
Interestingly, homeowners find that a deck or patio is critical to support outdoor living — but it doesn't end there. Outdoor living requires a defined space and shade.
"It's no longer just a huge patio or a huge deck," says Mike Beaudry, president of North American Decking and Railing Association. "There's much more thinking involved in terms of how we create the ultimate outdoor living space. If we want to create the outdoor living space, then we want to expand how we are using it."
Pergolas, open structures without walls or a solid roof, can address the need for shade in a defined space. Running the gamut in size and complexity, from "just big enough to cover a table and chairs" to elaborate custom structures, pergolas shade an open space without constraining it.
"People embrace the idea of an outdoor room as an extension of their home," says Lance Servais, CEO of HB&G Building Products. "Whether it is to formalize an outdoor living area or to create a backyard retreat, a pergola defines the outdoor living experience."
There is survey evidence to back that up. In a 2015 survey by the American Society of Landscape Architects, 51 percent of the 581 landscape architect respondents indicated that pergolas were the most likely outdoor structures to be demanded.
An important factor in the recent resurgence of this backyard structure is a materials revolution that has made it a more durable value. As few as five years ago, the typical pergola was a beamed wooden structure that involved complex installation and huge outlays of time and money to maintain.
"Wood was big in 2007, 2008. At that time, the average homeowner had a choice: pressure-treated stained or cedar. Now people want maintenance-free," says Max Baldwin, president, Baldwin Pergolas.
Dissatisfactions did not go unnoticed, and pergola manufacturers have responded with new designs that de-emphasize maintenance-heavy wood structures.
Manufacturers now offer pergolas featuring composites (aluminum, fiberglass, PVC and vinyl) and wood/composite hybrids to achieve different looks that satisfy different wallets. Composite structures also allow a wider range of color options, with some manufacturers even producing pergolas in custom colors.
Shade options have increased dramatically too, with options now including louvers, more purlins and canopies made from canvas and polycarbonate materials. In particular, canvas canopies and mechanical or electric louvers are a popular upgrade for pergolas.
"What's blowing us away: sales of patented pergolas with retractable canopy," says Greg Bailey, president of Outdoor Living Today.
While pergolas of the past were time-consuming to install, today's in-field installation has been simplified with engineered component kits instead of pallets of parts. These kits include detailed instructions, sometimes supported by step-by-step installation training videos on YouTube. Walpole Outdoors even includes CAD drawings to supplement detailed instructions.
In addition, custom designing has reached new heights and invites countless design possibilities. NADRA partners with VisionScape to provide members with interactive 3-D designs so pros can create complete, life-like outdoor projects that include pergolas. The design can be shared online via videos, screenshots and images for communication and collaboration between the contractor and his customer.
Adding style or function to outdoor structures is increasingly common. Outdoor living manufacturers say infrared heating, lighting, fireplaces, outdoor flat-screen TVs and fans are popular add-ons to living space, all of which are better paired with composite structures.
"Composite materials vs. wood, and particularly fiberglass composites, are more amenable to add-on lifestyle accessories," says Kelly Hendrix, vice president and GM of Arbors Direct. "The beams, columns, and rafters of fiberglass pergolas are hollow. That makes it easy to string electric or speaker wiring through them to build out an outdoor kitchen or entertainment room."
When homeowners look to add a pergola to their outdoor space, they tend to steer clear of the structures of the past and opt for ones that fit their house and/or surrounding landscape and function every bit like an interior space. Pergola manufacturers have responded and evolved the product to emphasize maintenance-free composites, simplified assembly and add-on accessories. These innovations have turned pergolas into a high-margin add-on to outdoor living projects.
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For some products, form and function can be difficult to marry, and for years, waterslides have largely fallen into that category. While slides add big fun to many an aquatic environment, they also typically rank among the more visually awkward features.
Enter Splinter Works, a British manufacturer that has introduced a line of waterslides that completely reinvents the concept. The company was formed in 2009 as a collaboration between design pioneers Miles Hartwell and Matt...
As Hurricane Florence descends on the Carolina coast, APSP is reaching out to its members in the area urging them to seek shelter and to stay safe. It’s also reminding everyone that resources are available to help those affected by the storm in the days and weeks to follow.
If your business is impacted by the storm, please do not hesitate to contact the Member Services team at firstname.lastname@example.org or call (703)...
Hot tub design has come a very long way from the days of wine barrel tubs and the early portables. The industry now features vessels that complement and harmonize with architecture and landscape design in ways once reserved for their concrete counterparts.
Back in our July issue, Senior Editor Eric Herman discussed how portable and pre-manufactured hot tubs have evolved in aesthetic design in recent years. The main point was simple: Where in-ground concrete hot tubs have...
Urgent update: The deadline is just over two weeks away. Enter today!
After sharing the winners of the first-ever Truck & Van contest, we were flooded with feedback. In particular: “When is this contest coming back so I can enter?”
Now, in fact — we’re excited to announce we’re bringing the Truck & Van contest back for another spin.
This year, entries will be...